GPD Labs

GPD Labs is an applied AI lab I created inside Good Pair Days, the $40M+ ARR company I previously co-founded.

The work is about finding practical, high-leverage ways for AI to improve the business: better internal systems, smarter customer experiences, and new product ideas that can be tested quickly.

We've been using machine learning for our customer recommendations since 2018, with millions of data points from hundreds of thousands of paying customers across Australia and the UK.

It brings together the company context I know deeply with the current wave of AI tools, agents, and a mix of cloud and on-device models for different use-cases.

In addition to internal applications, we're also building AI infrastructure that we might potentially sell to the broader retail, ecommerce, and wholesale industry.